Shown at the end of the promo (for Episode 2) of the Pilot (Little Red Riding Hood and The Wolf are shown):

Shown at the beginning of Episode 2 “The Thing You Love Most” (Dark Unicorn shown):

Shown at the beginning of Episode 3 “Snow Falls” (shape-shifting Troll shown):

Shown at the beginning of Episode 4 “The Price of Gold” (Fairy Godmother shown):

Shown at the beginning of Episode 5 “That Still Small Voice” (Rumpelstiltskin’s straw to gold wheel):

Note: We discuss the meanings of the first 4 on The Once Upon a Time Fan Podcast Episode 4: http://new.roneyzone.com/audio/podcasts/onceuponatimepodcast/004-once-upon-a-time-podcast-the-price-of-gold/

Episode 6 Logo:

Episode 7 Logo:

Episode 8 Logo:

Episode 9 Logo:

Episode 10 Logo: